Save Your Business From Failure

We have rounded up three of the top reasons we have found that small businesses fail. so that you can be on the lookout for these weaknesses in your business. We have paired each one with a suggestion we believe can help prevent you and your business from becoming a negative statistic.


No marketing platform

You should always be marketing yourself, but many businesses don’t have a clear marketing platform or strategy.  They somehow believe that just by opening their doors or by posting a blog on LinkedIn, business will appear — and that’s rarely how it works.


Nordens Suggestion: Do some research into which one or two marketing platforms will be the most beneficial for your particular business, and caters to your audience. Don’t overextend yourself trying to use a multitude of platforms. We have created a social media and marketing package that includes various tools and templates. We explain in detail, the various platforms out there, how to grow an audience, making the most of email marketing, and ways to keep your content fresh and less time consuming to create and post. Get in contact with your account manager today for access to this fantastic tool and take your business to new heights.



Lack of cash

Cash is king, and for good reason — namely, you can’t pay your bills with your orders book.  It is vital that any small business has a plan for how they will get paid, and in a timely manner.  Even the most successful businesses can find themselves in trouble if their money is all tied up in unpaid invoices. We were dismayed to learn only 27% of businesses had prepared a cashflow forecast, which would help them foresee their profits and losses for the next month.


Nordens Suggestion: Our A2Y department can assist you to use cloud accounting tools and devise a strategy that will make it easy to get paid promptly, no matter who you work with. Our strategic team have just won an award for the Global Corporate Business Turnaround Service Advisory Firm Of The Year. We will work with you to determine whether weekly, monthly or quarterly cashflow forecasts are best for your business. This will allow you to be careful not to extend yourself beyond your liquid cash limits.



Poor management

Leadership starts at the top, but many times we see small business owners who can’t let go of the day-to-day subtleties of running their businesses. The services we provide ensure that your business can grow more profitable and that you can lead a more fulfilling life. This is not a random claim; it’s based on our documented successes with existing clients. We help business owners to think and work strategically so that they can generate the income they deserve without sacrificing their work/life balance.


Nordens Suggestions: At Nordens, we can create a team you can trust. Having your own personal account manager that you can delegate accounting labour to, so that you can focus on doing what’s key for your business.


If you have any further queries, contact us on 02085300720 or email

Beyond Accountancy

At Nordens, we're more than just accountants - we're business experts who can help you achieve your biggest goals.

Nordens Strategic

Our specialist strategic division at Nordens boasts some of the leading entrepreneurial business minds in the country. We cater towards delivering consistent success stories, whilst helping businesses achieve above and beyond their initial goals.

Through highly-tailored guidance, coaching and advice, Nordens Strategic are able to define exactly how your business can reach new levels of success.

Regardless of how you define ‘success’ for your business, our strategic service is guaranteed to bring about real and lasting change. By partnering with some of the UK’s top business coaches, we’ll steer you along the path to a greater future.

Accounting 2 You

Every business, no matter how big or small, needs to make the right decisions, and how to best manage your accounts can put huge question marks over your business. Accounting2You is here to take that pressure off and provide you with all the answers you need.

Our bookkeeping branch offers a fully inclusive, comprehensive service that you can trust. Since 2005, our specialist bookkeepers have been successfully managing the accounting of both individuals and small businesses.

With experts in payroll analysis, credit control and financial recording, Accounting2You will lead your business efficiently, and with real purpose, towards a prosperous future.

Voted as EXCELLENT - 9.9 out of 10 based on 167 reviews

Chris Dyer

Director - Metro Bank

Nordens are always very easy to deal with and extremely professional and efficient. I would have no hesitation in recommending them to my clients for their accountancy needs, no matter how complex they may be.

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Jamie Brown

Co-Founder - Chicmi Limited

Very good to work with - the team go above and beyond to make the accounts easy and efficient. They're all super friendly and a joy to work with.

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Simon Rose

Director - Rose Opticians

I have been using Nordens Chartered Accountants for 5 years and very happy with the service provided. All members of the team are very knowledgeable and have a wealth of experience which has proved very beneficial to my organisation

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Rebecca Bossick

Founder & Director - Physio LDN

Very easy to contact and put me in touch with the right person whenever I need to ask any questions. Extremely knowledgeable and can help me manage my various businesses whenever I need.

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James Aconley

Principal - Pauline Quirke Academy

Great accountants, always available to offer advice. The team have transformed my business.

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Christopher Wilce

Founder - Dataphone

Having worked with Nordens over the last 5 years, not only to look after my annual accounts but they have also provided outstanding professional advice. They have guided me through a Company share buyback with clear and objective advice. We have also been using Nordens strategic services for a couple of years, which has helped bring about significant improvements that exceeded my expectations. With experience of working with several local accountants over my 29 years in business, I’m very pleased with the service I have received from Nordens.

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Dave Hodges

Director - Linekers

Trusted our business with Nordens for over 10 years now and watched the company grow into the successful innovative business it has become today. Deservedly so. Every aspect of financial advice we need is always given promptly and with a smile. We have total confidence in all aspects of advice Nordens give. If you are looking for accountants, its a no brainer!

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Tony Charles

Founder - Foundation Sports Limited

A fantastic, modern, vibrant firm that care about the clients and their staff in abundance. It is rare to find an Accountancy firm with such vibrance and focus and relationships. It is no wonder they win award after award in their field.

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Peter Horlock

Managing Director - Prime Time Boilers

I have been with Nordens for many years now and they are a great accountants.

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Simon Cushing

Founder - Vivid Finishes

We have used Nordens for the last 5 years and have had a great service throughout. The guys are very passionate about what they do and have played a part in the growth of our company, highly recommended.

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Andrew Martin

Managing Director - AMD Interior Architecture

Great Service at Nordens from a friendly very approachable team Particularly Kirsty Willis and Joe Sword who have been helping us since we started the business in 2016.

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James Robinson

Director - Forma London

Nordens provide a first class service. We moved to Nordens last year and have been impressed with the level of service provided. Keep up the good work!

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Latest News

We've always got our ears to the ground when it comes to interesting, useful and topical information relating to business and accountancy.

Whats New With Furlough?
As of August 1st 2020, employers can continue to have employees on furlough, but they will now be responsible  for their National Insurance and Pension contribution costs. The level of grant will also gradually be reduced each ...
Save Your Business From…
We have rounded up three of the top reasons we have found that small businesses fail. so that you can be on the lookout for these weaknesses in your business. We have paired each one with a suggestion we believe can help preven...
Nordens TV

We love making videos that break down convoluted accountancy jargon into plain-talking, actionable and accessible facts.

Live Webinar – *New…
Watch back our live recording of our lunch and learn webinar with Mitch Hahn - Nordens CEO, Mark Norden - Nordens Chairman, Joe Sword - Director of Nordens Strategic Consultancy Division, Panayiota Viglas - Director of Nordens ...
Live Webinar: **Social Media…
In just a few short months, the pandemic has forced a new virtual work reality on businesses and entire operating models have been shifted – including how they are able to market themselves and communicate with their audience. ...
  Why I Founded Nordens
Accounting 2 You

In November 2002, having sold our other business interests off earlier in the year, I decided to set up Nordens Chartered Accountants. The easy part was knowing how to do it, as I had established and built a smaller practice a few years earlier. The difficult part, for me, was not following the traditional accountancy path. Having run businesses, both successfully and unsuccessfully, I wanted to help business owners resolve their short term problems and work with them to achieve their longer term goals. Business has always been my interest and I love that I can help business owners achieve what seems like the impossible every single working day.

Mark Norden Signature

Mark Norden

We're Professionally Certified

Our limited company accountants have a range of qualifications from The Institute Of Chartered Accountants (ICAEW) to the Association of Chartered Certified Accountants (ACCA). We worry about the bye-laws, regulations and ethical guidelines of the ACCA so you don’t have to! That makes us an ACCA-accredited employer as well as a Professional Passport-accredited one!